Campaign: The Triad of Signature Ingredients

Ingredient: Omani Rock Rose

Location: Jabal Al Akhdar Mountains

Captured the essence of the Jabal Rose Project for Amouage, ​highlighting the extraction of the rare Omani Rock Rose from ​Jabal Al Akhdar Mountains. Documented the delicate process ​of crafting Jabal Rose Oil, blending nature, craftsmanship, and ​Omani heritage.

Videographer: Ateeb Ali

Creative Direction: Renaud Salmon

Content Director: Mujahid Al Malki

Campaign Manager: Ahmed Al Omairi

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